social-media-skills

Why we included this project

Charlie Hills runs his whole content operation on this set of Claude skills, and the track record is the reason to pay attention: 415k followers across LinkedIn, Instagram, Substack, X, and YouTube, with over 100 million views a year. The seventeen markdown skills cover drafting LinkedIn posts, scripting short-form reels, generating YouTube thumbnails, building carousels, and researching niche topics, all held together by a shared voice-builder foundation. Every skill reads the same about-me and voice files before writing a line, which is what keeps the output sounding like one person rather than a generic bot. Some skills lean on external tools such as Apify and Gemini for research and image generation, and the analytics-dashboard skill turns a LinkedIn export into an interactive React report. This is not a hosted platform; it is a set of instructions you install into your own Claude environment, so it suits creators who want to own their content pipeline instead of renting a SaaS tool.